Made With Uberflip Content Marketing

Growing Your Business

Discover how your small business can make big moves with helpful growth strategies and insider tips.

  • Is Your Social Media Marketing Scaring Customers Away?

    Is Your Social Media Marketing Scaring Customers Away?

    Ghouls, ghosts and goblins aren’t the only things scaring your customers this Halloween. A study of more than 1,000 Facebook, Twitter and Instagram users says your social media marketing could be...

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  • 4 Email Alert Buttons to Add to Your Ecommerce Website

    4 Email Alert Buttons to Add to Your Ecommerce Website

    Competition for e-commerce shoppers will be more heated than ever this upcoming holiday season. One way to get customers to buy from your e-commerce website is by adding email alert buttons. Email...

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  • 8 Insider Tricks for Email Marketing

    8 Insider Tricks for Email Marketing

    Did you know that for every $1 spent on email marketing, the average return is $44.25? Email is not only a great way to reach your audience, stay top of mind, and drive sales – but it works! If...

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  • 6 Tips for Marketing With Testimonials

    6 Tips for Marketing With Testimonials

    Way before online review sites, there were customer testimonials — and marketing with testimonials can still be an effective marketing tool for your small business. Why are testimonials so...

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  • 5 Ways to Sell More on Your Ecommerce Website

    5 Ways to Sell More on Your Ecommerce Website

    The average ecommerce customer visits more than one retail website when they’re looking for a specific product to buy, according to a new study reported in MediaPost. How can you get visitors to...

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  • 6 Awesome Social Media Tools the Pros Use

    6 Awesome Social Media Tools the Pros Use

    I’m constantly looking for new and useful social media tools beyond the powerful features and analytics that are baked into social platforms. I also love social media dashboards that let you...

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  • Simple Growth Strategies: Get New Customers via Gated Content

    Simple Growth Strategies: Get New Customers via Gated Content

    For any small business looking to generate marketing leads, gated content is one of the smartest tactics available. Gated content is content that’s not available to just anyone — users have to...

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  • 10 Fun Halloween Marketing Ideas For Small Business

    10 Fun Halloween Marketing Ideas For Small Business

    Usher in fall and the start of the holiday season with these fun and creative Halloween marketing ideas that any small business can do. 1. Decorate! If you have a bricks-and-mortar location, get...

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  • 2016 Holiday Shopping Forecast: Good News for Ecommerce Retailers

    2016 Holiday Shopping Forecast: Good News for Ecommerce Retailers

    U.S. consumers are gearing up for the 2016 holiday shopping season—and ecommerce retailers have reason to celebrate: More Americans plan to shop online this holiday season than ever before. Nearly...

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  • 5 Quick Tips for Using Emojis in Email Marketing

    5 Quick Tips for Using Emojis in Email Marketing

    Have you noticed emojis appearing in email subject lines from big brands? I have, too, and I figure that if big brands are using them, they must work. But of course, there are a few tips to follow...

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  • How to Get Moms to Buy From Your Ecommerce Website

    How to Get Moms to Buy From Your Ecommerce Website

    It’s no secret that moms are huge online shoppers. Whether they’re new moms of infants, in the throes of child-rearing or starting to shepherd their kids through college, mothers are busy and save...

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  • 4 Big Holiday Marketing Trends for 2016

    4 Big Holiday Marketing Trends for 2016

    Before we jump into holiday marketing trends for 2016, let’s first talk about what’s not changing. Video and images will play a huge role in holiday marketing once again, as they are the best way...

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  • 7 Common Ecommerce Website Design Mistakes You Might be Making

    7 Common Ecommerce Website Design Mistakes You Might be Making

    Have sales for your ecommerce website slowed down? Or did they never take off in the first place? The problem might be with your ecommerce website design. Many small business owners make some...

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  • Shopping Cart Abandonment: 6 Ways to Overcome It

    Shopping Cart Abandonment: 6 Ways to Overcome It

    As an ecommerce retailer, customers who abandon their shopping carts are undoubtedly one of your biggest headaches. Fortunately, when you understand the reasons behind shopping cart abandonment,...

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  • Is B2B Facebook Marketing Back?

    Is B2B Facebook Marketing Back?

    Earlier this summer, my team and I noticed a huge drop-off in engagement when we published an article on LinkedIn. It was eerily familiar. In fact, it reminded us of what happened to everyone...

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  • 5 Tips to Create B2B Content Marketing that Works

    5 Tips to Create B2B Content Marketing that Works

    You’re probably already using content marketing to generate leads and convert customers for your B2B business. But are you doing it right? How can you create B2B content marketing that really...

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  • Top 4 SEO Keyword Tools for Small Business

    Top 4 SEO Keyword Tools for Small Business

    Does your small businesses really, truly understand what keywords to use in online ads and on your website, social media, and your blog? Take your knowledge to the next level with one of these SEO...

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  • Social Media Statistics: How Much Time to Get Results?

    Social Media Statistics: How Much Time to Get Results?

    Do you ever wonder how much time you should spend on social media marketing to get results? A recent survey by Social Media Examiner has some social media statistics that you may find useful. Some...

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  • Event Marketing: 9 Questions to Help You Choose Events to Sponsor

    Event Marketing: 9 Questions to Help You Choose Events to Sponsor

    Because I have yet to meet a small business with an unlimited marketing budget, it pays to do your due diligence before you get into event marketing. Simply answer these nine questions to ensure...

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  • 6 Ways to Increase Your eCommerce Sales

    6 Ways to Increase Your eCommerce Sales

    Americans love shopping online, but unlike in-store purchasers, online shoppers are less likely to make impulse buys, according to a study reported in Chain Store Age. The majority of ecommerce...

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